16 Mart 2012 Cuma

home as a consumption


Making some house your own home is , to create something that related and represents your own. To describe this gradual making of one's home , the term of appropriate can be used. Everybody , needs a place to live which represents owners characteristics. We produce our meanıngs ın our home and by consumıng some goods. We can say that by looking a one thing for example a flower which stands on the kitchen table and make comments bout the characteristics of the owners characteristics. A s ın the reading Gullestad's work , we are being conforned with evidence that decorating our house is just a particular individualistic act that expresses our own taste.
For many of us , shopping is an exercise involving thrift, the burden of choice and something which takes up valuable time rather than being a pleasure. Like subcultural theory , however, the approach is valuable for foregrounding eveyday practices. Like subcultural theory, the 2pleasure of consumption2 is criticized for its optimism regarding the significance of subcultural or consumer resistance.
By making affective choises in their consumption people make their flat , their home , the place which represents and identifies that person and his culture. We know that consumption is not the end of process , but the beginning of another, thus itself a form of production . This makes ıt everyday life as productive consumption. Such an approach sees consumers as almost endlessly creative in the appropriation and manipulation of consumer goods the complete pasif consuming , those controlled ad manipulated by producers and the production system.

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